ASE Cloud Services Chatbot Interface
IRIS AI Chatbot: GDPR-compliant AI chatbot for 24/7 customer service, hosted in the EU
Instant answers to the most frequently asked questions, based on your own information and securely hosted within the EU.
IRIS is a GDPR-compliant AI chatbot from ASE Cloud Services that is hosted entirely within the EU and goes live within six weeks. It answers customer questions on your website 24/7 based on your own business information, is accessible to WCAG 2.2 AA and is managed by an organisation certified to ISO/IEC 27001, ISO/IEC 27701, ISO/IEC 42001 and ISO 9001. Your data remains under European law and the GDPR and is never used to train external models. By default we work with European partners without a US parent company, keeping the risk of access under the US CLOUD Act as low as possible. Experts review and improve the answers under the Human-in-the-Loop protocol; if IRIS finds no source, a colleague takes over. After a free 30-minute introduction you receive a fixed quote within three working days.
Support your customer service with our AI chatbot
Why an AI chatbot for your website?
Your service desk receives the same standard questions every day. Think of opening hours, the status of an application or where someone can find a form. Each one is simple, but they still take time away from more complex cases. That’s why our GDPR-compliant AI chatbot handles these repetitive questions 24 hours a day and, if you wish, in multiple languages, based on your own information. This frees up your people to focus on the conversations that really matter.
An AI chatbot from ASE Cloud Services supports your customer service by providing fast, friendly and consistent support 24/7, so your team spends less time on standard questions. You measure how much time that saves during the three-month trial. What’s more, our chatbot draws on your own approved information.
When things get busy, your chatbot automatically scales with demand. At the same time, it gathers valuable customer insights that can help your business improve. This makes the solution particularly well suited to regulated organisations where European data security and trust are the highest priorities.
Sustainable and compliant
Most questions never even reach the AI model. As a result, our chatbot uses up to 95% less energy per question than sending every question to the model; external validation of this figure is under way. In addition, we operate from European data centres with continuous human supervision, giving you confidence in GDPR and AI Act compliance.
In short, fast implementation without complex IT projects makes our GDPR-compliant AI chatbot an accessible choice. We also provide continuous optimisation and local support from our team, ensuring that the chatbot continues to meet your business needs. This means you can invest in a future-proof solution that combines efficiency, privacy and sustainability.
Get in touch
Automation handles the routine work, while your team handles the complex questions.
Our step-by-step development approach
Your AI chatbot up and running in 6 weeks
We implement your AI chatbot through a structured six-week process, working closely with your team throughout. This means you know exactly what to expect at every stage.
Weeks 1 and 2: Analysis and advice
We analyse your current customer communications, website structure and most frequently asked questions. We then map out your core activities, target audience and specific needs during an in-depth consultation.
You receive: a consultation report, an implementation plan with clear objectives, an architecture proposal covering hosting in a European data centre, data flows and integrations with your systems, and a GDPR-compliant data processing agreement. This means “100% European infrastructure” is not just a promise, but something you receive in writing.
Weeks 3 to 5: Customisation and configuration
We set up your chatbot with your website content, documents and frequently asked questions as its knowledge source. We also tailor it fully to your brand identity, tone of voice and services.
You receive: a configured chatbot and a pilot based on a defined set of documents, with success criteria agreed in advance. This allows you to assess the quality before the chatbot goes live, giving us time to incorporate your feedback before launch.
Week 6: Implementation and go-live
We provide ready-to-use embed code for seamless integration into your website. We can either handle the implementation for you or guide your own website administrator through the process step by step.
You receive: the embed code, user training for your team and clear management arrangements, including an SLA covering response times and the Human-in-the-Loop protocol. Finally, after the final tests, your chatbot goes live, ready to support your customers 24 hours a day.
After launch: Monitoring and support
We monitor performance and analyse real conversations, ensuring that the answers of your GDPR-compliant AI chatbot keep improving.
You receive: regular reports on usage, questions answered and customer satisfaction, as well as a scheduled cycle in which we update the chatbot’s knowledge base and settings based on real customer interactions.
What does the IRIS AI Chatbot cost?
The price consists of a one-off configuration fee and a monthly management fee, depending on the number of channels, integrations and languages. You receive a fixed quote within three working days of the introductory call, with no hidden costs. Looking for the same AI assistant for internal staff questions, based on your own documents and with role-based access? See the AI Workspace Assistant.
Increase customer satisfaction, reduce costs and strengthen your service with 24/7 customer support.
Transform your customer service with our AI chatbot
Every day your service desk continues to answer repetitive questions, it costs time, money and job satisfaction. While only 19.95% of European businesses use AI (Eurostat, 2025), you can already automate routine tasks today, with privacy at the forefront and under European conditions.
Experience how interactive AI technology seamlessly integrates with your organisation, built around European values of privacy and sustainability. Your AI chatbot grows alongside your ambitions and strengthens your brand with every customer interaction.
See IRIS work on your own information. You start with a three-month trial on your own website; if you stop, you pay nothing more.
DOWNLOAD OUR IRIS AI CHATBOT ONE-PAGER HERE
AI Chatbot for Websites
Frequently asked questions about our GDPR-compliant AI chatbots that provide 24/7 customer support.
In short
The problem: Your service desk answers the same questions every day, and a chatbot from a non European provider sends those conversations out of the EU.
The result: IRIS AI Chatbot answers them 24/7 on your own website, based on your information, accessible according to WCAG 2.2 AA and with all conversation data kept within the EU.
The first step: Book a free 30 minute call; you will have a fixed quote within three working days.
Not sure yet where your organisation stands?
Take the free Sovereign AI Readiness Assessment. In 5 to 10 minutes you see your score across six domains and your three priorities, with a management report as a PDF in your inbox. Free, no account needed.
Prefer to go straight to the route for your organisation? See what this means for municipalities and government or SMEs and corporates.
Frequently Asked Questions
Is the IRIS AI Chatbot GDPR-compliant and does it run entirely within the EU?
Yes. IRIS runs entirely within the EU: by default in a sovereign EU cloud under our management, on request with a European cloud provider of your choice or in your own data centre, with the language model that fits your requirements. Your data falls under European law and the GDPR, never leaves the EU and is never used to train external models. By default we work with European partners without a US parent company, keeping the risk of access under the US CLOUD Act as low as possible. We store no personal data, only a session ID. ASE Cloud Services B.V. is certified to ISO/IEC 27001, ISO/IEC 27701, ISO/IEC 42001 and ISO 9001, and the IRIS AI Chatbot complies with WCAG 2.2 level AA.
What is the AI chatbot on our website used for?
Our AI chatbot provides 24/7 customer support on your website, answering visitors’ questions instantly, in a friendly and consistent way. This reduces the pressure on your service desk, allowing your team to focus on more complex enquiries.
Is the chatbot trained on our own data?
Not in the traditional sense. The language model is not trained on your data. The chatbot works with your own approved public company information, such as website content, FAQs and product information: for every question, it retrieves the relevant passages from that knowledge base (Retrieval-Augmented Generation, RAG) and bases its answer on them.
What happens if the chatbot cannot answer a question?
The chatbot will be transparent about this and, if desired, refer the visitor to a member of staff or another channel, along with the context of the conversation. This ensures that no one is left with an uncertain answer.
Can we customise the look and feel to match our brand identity?
Yes. The chatbot can be fully customised to match your brand identity, including your logo, fonts, tone of voice and position on the page. Welcome messages can also be customised.
When it comes to colours, we need to consider these together, as certain colour choices could compromise WCAG 2.2 AA compliance.
How quickly can the chatbot go live?
We implement the chatbot through a structured six-week process: weeks 1 to 2 for analysis and initial consultation, weeks 3 to 5 for customisation and configuration, and week 6 for implementation and go-live. This timeframe applies provided we receive the required content and access to the relevant systems on time; we will agree specific arrangements for this during the initial consultation. Monitoring and ongoing optimisation follow after launch.
Is the chatbot multilingual and accessible?
As standard, IRIS answers in one language. Additional languages can be configured, and IRIS then switches to the visitor’s language. This is custom work and comes at an extra cost. IRIS is WCAG 2.2 AA-compliant (55 of 55 criteria, independently tested), making it digitally accessible to everyone.
How do you ensure the answers remain reliable?
We work according to the Human-in-the-Loop approach: experts review and improve the answers, and changes are validated before going live. This helps minimise hallucinations and ensures that the answers become more accurate over time.
Does our data remain within the EU, and is it used to train AI models?
Your data is never used to train external or shared AI models and never leaves the EU. We do not store personal data, only a session ID. Under human supervision, we use anonymised conversation data exclusively to improve your own chatbot within your own environment.
Can the chatbot run in our own environment?
Yes. Thanks to Infrastructure as Code, we can deploy the chatbot in any cloud environment or data centre, including your own. This means you decide where your data is stored and where the chatbot runs.
What does the IRIS AI Chatbot cost?
The price consists of a one-off configuration fee and a monthly management fee, depending on the number of channels, integrations and languages. After a free 30-minute introductory call you receive a fixed quote within three working days, with no hidden costs.
Can we try IRIS first?
Yes. You start with a three-month trial on your own website. If you continue, we offset the trial against the set-up. If you stop, you pay nothing more. You’ll hear what the trial costs for your situation in the free 30-minute introductory call.
About the authors
Alain van Zwol
Founder of ASE Cloud Services
Alain van Zwol is the founder of ASE Cloud Services and works daily on European, GDPR-compliant cloud and AI solutions. Through ASE, he supports organisations in transitioning to a sovereign workplace without dependence on American tech giants. Learn more about Alain and the team on the About Us page.
Sebastiaan Hoogeveen
Co-founder of ASE Cloud Services
Sebastiaan Hoogeveen is co-founder of ASE Cloud Services and combines his background as a mechanical engineer with a specialisation in AI engineering. His experience with C++ during his studies provides a strong technical foundation for his work as an AI engineer. Calm, punctual and composed, he likes to keep an overview, and as a team player and connector, he translates complex technology into practical AI solutions. Learn more about Sebastiaan and the team on the About Us page.